Listeners, I am so excited to introduce our guest speaker Charlie Watson. Charlie is the marketing director at Beechmont Ford, a husband to his junior high sweetheart, and a father to three beautiful children. As a third generation car salesman, Charlie knew from a very young age he would work in the car business. With that intention in mind, after attending Lee University, he was ready to partake in the family business. With a work-horse mentality but an introverted demeanor, Charlie had a rather rough start in the business. Having looked up to the members of his family in the car business his entire life, Charlie had not been aware of the connotation associated with car salesmen. This molded not only Charlie’s career but the honest, perceptive, and considerate person he is today.