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If you haven’t heard yet, Starbucks and Amazon recently entered into a retail partnership. This new store concept is called the Starbucks Pickup with Amazon Go Experience. My gut reaction to hearing this news leak a few months ago was one of exuberance. Now that the first official location in midtown Manhattan NYC is open, it’s easy to see that these pickup-only Starbucks stores paired with Amazon Go are going to be a fucking work of business partnership art. While long-term plans for this partnership are still unknown, three Starbucks Pickup with Amazon Go locations are planned for the initial test, with two more scheduled to open this year. So, why is this a really exciting retail partnership for both companies?

My Amazon Go Experience = https://youtu.be/pG_4FVLWtik

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