Jaclyn is an Immediate Past President of The International Live Events Association (ILEA), New York Metro Chapter. An event professional with a background in medical education events, nonprofit events, and fundraising events.
Our guest Jaclyn Zendrian talks about the nonprofit life, its dynamics, and how it differentiates from your general corporate event planning.
Learn more about the non-profit life by tuning in to this episode.
Highlights:
(00:34) What does it mean to be deemed as an ‘Event Influencer’ by the Event Planner Expo?
(07:58) The difference between non-profit corporate events and for-profit corporate events
(16:45) Ways your organization can benefit from holding events
(18:24) What did she do to earn the ‘Best Event with a Legacy’ during the International Live Events Association Award?
(22:09) The importance of branding to your event goals & the true definition of the symposium
(26:16) How do you use branding to bring special attention to the cause?
(31:16) The role of strategic partners in the world of nonprofit event planning
(33:10) Marketing methods to bring people and ideas together for an event
[37:32] Characteristics you need to be successful in the nonprofit event space
(41:31) Three events that every corporate event planner should attend
Links:
LinkedIn: Jaclyn Zendrian, MA
Twitter: Jaclyn Zendrian
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