To kick off Women's History Month I chatted with Hassel Aviles, co-founder of Not 9 to 5, a non-profit organization empowering hospitality, food and beverage service workers by mobilizing education and support for mental health and substance use. Since 2018, Not 9 to 5 has been promoting harm reduction practices and helps to connect the hospitality workforce to mental wellness resources. With over 20 years of experience in marketing and leadership in the food and beverage industry, Hassel Aviles has built a career in hospitality, events and entrepreneurship.These days, Hassel's passion for the industry is seen through her work as Executive Director of Not 9 to 5 and principal consultant heading all hospitality and culinary projects at Reunion Inc., an Ovare Group-owned business transformation consultancy.
For more information please visit Not 9 to 5, Primary Concerns, and MHFA.
