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Crowd Cow, an online purveyor of meat and poultry, started with two long-time friends offering their customers sustainability, transparency and origin stories combined with the convenience of the internet. In this episode of the MEAT+POULTRY podcast, co-founder Joe Heitzeberg explains why he believes online sales of fresh meat, poultry and other foods have jumped from niche to the “new normal” because of the pandemic – and maybe the lasting impact of a music file-sharing service called Napster.