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Throughout his career, ANATOLY NIRSHBERG has excelled in reimagining and repositioning brands for profitable growth. He is a design thinker who brings a strategic and holistic approach to problem-solving and has proven success in developing processes that help companies scale, establish a mission-driven culture, harness the power of technology, and manage rapid change. As managing director of ParadigmNEXT, he leverages his natural creativity, versatility, communication skills, and deep experiential knowledge to execute integrated, next-level marketing campaigns that consistently hit customer targets and increase stakeholder value.

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