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Human beings are designed to move and use their bodies. It’s a guiding principle that drives Kelly and Juliet Starrett. Both lifelong athletes and former world-class competitors in white water sports, the Starrett’s are on the cutting edge of revolutionizing methodologies for human movement and athletic performance. From training elite athletes to developing mobility exercises for the general population, Kelly and Juliet hope to inspire and provide programs for people to “live ready”—ready for the next race, the next workout, or simply ready to run around with their grandkids.

Kelly and Juliet are co-founders of Crossfit San Francisco and StandUpKids.org. They also developed The Ready State Virtual Mobility Coach, an online program that provides guided mobility videos designed and tailored to an individual’s body and lifestyle. Kelly also has authored two New York Times bestselling books Becoming A Supple Leopard and Ready to Run. For over a decade, these fitness advocates have been promoting the notion of lifelong mobility. According to the Starretts, “sitting is the new smoking.” Our modern sedentary lives diminish not only mobility but health in general. They have expanded their messaging to include other critical pillars of good health such as nutrition, sleep, and hydration.

Aging is inevitable, but aging poorly isn’t. It takes commitment to stay physically active and hold onto what your body can do. Adds Kelly and Juliet, “You do not bounce back like you did when you were 17, you cannot do those things, but maintaining your range of motion and being a skilled mover ultimately doesn’t have to change. The goal is to live pain-free and feel pretty good, and then fall off a cliff at age 97.”

That’s a goal we all can live with.