The Fluid Fan Podcast is BACK! After a short break to have a wonderful baby boy, Angela Ruggiero is back to deliver your weekly dose of sports tech research. Today's guest, Ricardo Fort, the Head of Global Sponsorship at The Coca-Cola Company offers his global view on the sponsorship market and how the COVID pandemic may have long-term effects. Angela and Ricardo will discuss Coca-Cola's longstanding partnership with the Olympics, how sport has the ability to create the power of togetherness, and much more.
