In this episode, host David Klemt speaks with the National Manager of Trade Engagement and Events for Champagne at Pernod-Ricard, Elise Cordell. Outside of their respective houses, not many people know more about Perrier-Jouët and G.H. Mumm than Elise. She and David talk about the differences between the houses, staff training, succeeding with Champagne, virtual events, and much more. Sparkling wine is expected to have a big moment in 2021, so don't miss out on this awesome episode. Connect with Elise on Instagram at @elisecordell and learn directly from her through fun and educational virtual events at the Just Add Champagne website. To connect with with the Bar Hacks podcast, visit @barhacks, and connect with David at @david.ex.machina. Cheers!