In conversation with Dr. Deirdre Shaw, Professor of Marketing and Consumer Research at the Adam Smith Business School, University of Glasgow about the scope of ethics in modern consumption. We discuss the responsibility of consumers, and how they can use their choices to "vote" for better, the different ways we can put pressure on corporations to change their harmful practices and the subject of much of Dr. Shaw's research - a Clueless-style, clothing sustainability app that allows us to see our wardrobes in a new light!
