As we enter 2023, businesses face intensified competition and increased pressure to maximize their marketing investments along with the latest advancements in tracking and analytics.
From attribution models to cross-device tracking and machine learning algorithms, we uncover the insights necessary to optimize advertising efforts and quantify the revenue impact of your digital ads.
🔗 Episode Resources:
- Learn more about B2B demand generation → https://www.boundify.io/blog
- Learn more about paid search → https://www.boundify.io/blog/search-type-campaigns-that-every-b2b-marketer-should-know
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https://www.boundify.io/lets-talk
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