What does sports radio broadcasting, beauty and finance have in common? It turns out, quite a bit---this background hatched our guest today, Omar Shaban, Senior Manager of Evolux Marketing at Evolus. We were given a look behind the scenes and we recorded this episode from their gorgeous company headquarters in Newport Beach, California.
What you will learn in this episode:
-More about the company Evolus and their focus on technology and millennials
-How their marketing team and partners truly help to set providers apart and help them to stand out in order to capture market share
-Their billboard/television campaign and how they get providers seen all throughout the country
-Why it is important for providers to post consistently, and the Rule of 7 when converting a new client
-The importance of brand awareness and top down marketing
-Also we learned a fun secret about Omar, wait until the end!
If you are a new provider, or thinking about getting started in Medical Aesthetics, this is an episode that you are not going to want to miss. If you are an experienced provider, you will still pick up gems and be sure to share this episode with your network and those you mentor!
About Omar:
https://www.instagram.com/shabanigans/
