What got you here, may well not get you there!
There is a GREAT quote I remember vividly from my time in the Army:
"No plan survives first contact with the enemy"
And despite you having a great business, that was growing strong, EVERYTHING chanced in 2020 when a combination of COVID-19 and Lockdown changed the course and direction of pretty much every business on the planet!
But rather than see this as a problem, a hurdle, a challenge. I want to share with you how this has been the greatest gift we could ever have been given.
In this episode I'll share:
We'll start by looking at how pivoting is NOT new, but something we've been doing throughout our business lifecycle and so nothing to be worried or scared about.
What is the 'Business Bell Curve' Where do you sit on it, and more importantly where do your customers, your industry, your staff?
And the EIGHT steps to launching a new product/service!
And, it coincides with the GREAT news of the launch of our NEW PRODUCT: ADDAZERO, The Ultimate Guide to Sustainable SCALE - Establioshing BaseCamp
I'm SO excited that after almost 7 years of research, development, testing, trialling, BETA testing, Tweaking and amending we are NOW at a point where this has all been documented and now available to share with YOU.
This is by NO MEANS your average SUNDAY AFTERNOON couch read. It's (as suggested) a GUIDE book for ANY and EVERY Entrepreneur to ensure they have the people, system and processes required to significantly and sustainably SCALE both them and their businesses.
AND, (As your listening to this) I've got some GREAT news. The AUDIO version of the book shall be available on AUDIBLE before the end of April!
Within this podcast, I make reference to my: 50 Careers to train for, that don't exist yet - TED talk which can be watched by clicking on the link.
All that remains for me to share before the next episode, is that link once again to access YOUR copy (digital or paperback) of:
ADDAZERO The Ultimate Guide to Sustainable SCALE (Establishing BaseCamp)
