In this episode of It’s About to Go Down!, Marc and Cathey sit down with Alicia Butler Pierre, an aspirational change maker with a powerful story about persistence, reinvention, and stepping outside of comfort zones. Alicia shares her journey of applying to over 130 TEDx events before finally landing a stage—across the ocean in Finland. She introduces The Jimmy Effect, a concept inspired by Jimi Hendrix, highlighting how sometimes success requires leaving familiar spaces to find the right stage. Highlights from the conversation include: How random connections can change the trajectory of your career; The importance of recognizing when your talents aren’t being fully appreciated—and what to do about it; and Lessons from Alicia’s experience that can help anyone looking to expand their opportunities. Alicia’s story is a testament to resilience, adaptability, and the power of taking bold leaps. Whether you’re an entrepreneur, speaker, or creative thinker, this episode will challenge you to rethink where and how you share your talents. To learn more about Rena Satre Meloy, go to https://www.eqbsystems.com/