What makes your brand tick? How can you portray this message to your customers? In this short episode we chat about the importance of a crafted welcome flow when it comes to your online store. This is a critical moment in the customer lifecycle, and one of the most opened email flows. A welcome flow is an eCommerce brand's chance to greet their customers and convey their brand, like a retail store would when customers enter their store.
Listen to this short episode of practical tips as David discusses:
From the show:
More information about Klaviyo, the data-driven platform for email and SMS marketing:
TED Talk by Simon Sinek: How great leaders inspire action:
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