After a year's worth of analyzing customer reviews, CBAS has bucketed six distinct craft beer consumer personas. This presentation will dive into what matters to each persona - ranging from things like service speed to parking availability. After a deep dive on the different types of consumers, we'll explore the audience at different types of taprooms. We know the experiences at a nanobrewery will be different than a regional, but this presentation will help breweries understand who is going where. Above all, we'll learn about what motivates return visits no matter what type of taproom you operate!
Learn more: https://craftbeeradvisoryservices.com/research-membership/
Join us in-person for CBP Connects in 2023
Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now https://cbpconnects-milwaukee.eventbrite.com/