Meet Andrew, founder of GenZ Designs, a research and innovation consultancy helping brands tap into the frequency of culture. By engaging with thousands of Gen Z'ers, creating industry reports, and formulating a GenZ score tracking a brand's cultural relevance, GenZ Designs helps brands unlock and amplify Gen Z behaviors. Listen to Andrew share their case study with working with Chipotle to help shape their rewards program, and how GenZ Designs has compiled a top 25 list of the most influential Gen Z brands.
Check out their company profile: www.wearegenz.org/database
