Episode Highlights
0:35 - B2B vs. B2C
2:33 - The Problem With B2B Marketing
5:30 - B2B Marketing: Free Value
7:53 - The Power of the Funnel
14:00 - Nurturing Your Leads
16:00 - B2B: Variables To Consider
P.S. If you're not building a funnel, you've already lost.
