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Full show notes here: https://moderndirectseller.com/episode149/.

This week, Kimberly Pulito joined us on the podcast to chat about content in all its forms. She’s not only sharing tips about short-form vs. long-form content and how to connect with customers, but she’s also diving deep into the process that has brought her so much success as a leader with Scentsy. Whether it’s systems, sales, or successful branding across social media, Kimberly came ready to arm our listeners with actionable advice!

Time-based notes:

1:36 Kimberly Pulito introduction

3:46 Kimberly’s favorite platform

6:51 Converting content into sales

9:52 Kimberly’s content creation process

13:40 Kimberly’s favorite systems

17:29 Sharing content across a team

18:26 Creating content vs. producing income

22:16 Utilizing Facebook “favorites”

23:28 Tips to begin branding

25:34 Kimberly’s favorite office supply

 

Connect with Kimberly on her website, find her across social media @WicklessKimberly, and don’t forget to download her guide to personalized scents!

 

Interested in the systems that Kimberly uses to run her business? Check them out:

Notion

Google Sheets

Project
Broadcast

Jotform

Boards

CapCut

Canva

Lightroom

YNAB

Join the Modern Direct Seller Challenge at moderndirectseller.com/challenge.