Description

1:18 Intro

• Intro/Opening remarks
• The topic is:  The App Made Me Do It

2:05 Sponsors

• SPEARity (SPEARity.com)
• Cream City Marketing (creamcitymarketing.com)

3:30 Brad gives overview of last week

• Using a calendar to keep your priorities straight
• Hyping up Michael’s use of SPEARity’s software to help organize quarterly goals

7:00 Michael dives in

• Start on paper, add in software, reach success
• 4 C’s refresh
  • Customer acquisition
  • Cash Flow
  • Customer retention
  • Company growth
• Turn them into your goals
  • #1 being your spearhead (Customer acquisition)
  • SPEARity defines your spearhead as:
    • If I get this goal accomplished, nothing else really matters
    • If I don’t get this goal accomplished, nothing else really matters
  • “We can’t do all the things, it’s doing the most important things is how leaders win” -M

9:40 Michael gives SPEARity software demo

• Goals (90/7/1)
  • 90 days for the quarter
  • 7 days for the week
  • 1 day for the day
• The app is designed to help guide you in the next direction
• The dashboard shows
  • What are your goals for the quarter
  • What are your milestones for this week
  • What are your activities and tasks for the day
• “When I can identify that my daily activities are aligned with my weekly milestones and my quarterly goals, I am productive, not just busy” -M
• Busy does NOT equal productive
• Your calendar can be full and does not produce any value because you haven’t defined their alignment
• The tasks that put my spearhead at the top are of highest value
• “Planning and preparation are the 20, that produce the 80” -M
• Planning ahead is an investment in yourself

15:34 Planning out Brad’s goals

• Sales goal: close $250k on his own
• Daily tasks: Regular sales activity (1 hr/daily)
• Daily tasks: build out offer funnel (1/monthly)
• Goals can be connected using the software to show you your priorities

30:00 Unofficial 5th status

• The status of forgotten
  • I didn’t do it or I didn’t account for what happened with it

36:00 Closing remarks

• The podcast is available on Spotify, Apple Podcasts, Google Podcasts, & Anchor
• Check out SketchyIdeasshow.com
• If you have any sketchy ideas, email us at info@sketchyideasshow.com
• Just because it’s a sketchy idea, doesn’t mean it’s not worth exploring!

Full Show Notes Here