Description

On Today's episode, Erik, Josh and Lisa are joined once again by Todd Giannattasio! Back for his second time on the show, Todd and the team dive deep into the concept of "Riffing". Riffing can be described as the ability to improvise and build on a topic live, both in conversation and on camera. Todd is a seasoned and skilled online marketing expert, and explains how the ability to riff on ideas can be the fuel for your content. 

A few great points made in today's show include the following:

• How to practice "riffing" 
• How you can come up with content concepts from a tweet and a riff
• The ability of social media to conduct "free market research" 
• Why you should create an outline, not a script when going live

As well as much more! 

Links from the episode:

• Todd's Company - Tresnic Media
• Chris Do's Company - The Futur
• Chris Do's Youtube Channel

Be sure to check out PodMAX Events and Offerings:

• PodMAX Events
• The 4 C's MasterClass

Tune in to On Air Brands LIVE every Wednesday at 11 am est on the On Air Brands Facebook page!