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Fascinating discussion with Niniane Paeffgen, MD Swiss Digital Initiative about their proposed Digital Labelling scheme to give Swiss consumers increased confidence of the way in which organisations will protect and process their personal data. I thought it was particularly interesting that Niniane has so far identified 50 similar initiatives globally (all slightly different) in this embryonic space of increasing consumer confidence and finding solutions to deliver a "Trust Label"

You can find more out about Niniane and the work of the Swiss Digital Initiative here

Website:      Swiss Digital Initiative

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Swiss Digital Initiative

For more information on #CDR and #DigitalResponsibility check out http://corporatedigitalresponsibility.net

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Rob Price

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