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The founder of the most innovative and unique businesses to come from the pandemic, i'm joined on this episode by Milk Caps and Marmalade Advertising founder Justin Lee.



We begin the conversation talking about growing up & how those experiences laid the foundation for the rest of his life. Justin is open about his battles with substance abuse, and on the better end of a year of sobriety we talk about what it took to get to this point - balancing and weighing what priorities are, and the moments in life that changed Justin for the better.



With that, we get into what Milk Caps is all about - the unique business platform, collaborating with his wife Kristen, the marketing and advertising angle, and building a fan base alongside a customer base. Milk Caps spawned Justin's other brainchild, Marmalade Advertising, and he shares what the goal and aspiration of the business is. Justin shares a cool story about how a listing brought a hat home to a deserving home and the connection the business has built already.



We finish the show talking about the nostalgia and exclusivity of the product, and how copycat/biter brand have only encouraged Justin to continue to grow his brand. Milk Caps is thoroughly one of the most well thought out and fun social media pages around, and you can find it @milkcaps on Instagram and Instagram ONLY. Turn on the notifications and join the party. Appreciate you Justin, congratulations and good luck with everything my man.