Chris Bernardi, Marketing Manager of Burns Scalo Real Estate, talks through current trends in marketing and what we are seeing change in the commercial real estate world. Chris emphasizes that human beings are the common denominator in all business and he believes in creating experiential marketing to connect with humans on an emotional level. Chris expresses how vital it is to understand that marketing and delivering space that is human-centric will deliver a product that the end-user (the tenant) is truly looking for. Tune in to hear this great conversation about emotional connections in the real estate world!
