Greater China is Nike's fastest growing market. It is also the most profitable market for the sporting giant.
Recently, H&M, Nike and other big Western apparel brands are facing a boycott in China because of the stand they've taken against the alleged use of forced labor to produce cotton in the country's western region of Xinjiang.
Nike shares fell by 4%, while Adidas sank more than 6%...
So what's going to happen if the boycott continues? Will Nike lose its lucrative foothold in Greater China? Or is everything just a passing cloud?
At this roundtable, we discuss about the incident, and what it means for Nike.
