5 Questions with Gautam Rishi
CEO & Co-Founder @ OneShot.ai
--
We’re living in the golden age of personalization for sales teams.
And we’re not talking, “saw you went to {school.name}” or “noticed you were the {title} at {company}.”
That’s NOT personalization. It’s customization. And there’s a huge difference.
Truly personalized messages combine that customization with relevance. It makes the message unmistakably unique. It’s for a single recipient - not a template you customize for different prospects.
It’s not easy. You can’t scale it. And a lot of work needs to be done on the front-end before you can start personalizing your messages in earnest.
Gautam Rishi knows a thing or two about that. He’s helping build OneShot to make that pre-personalization work easier and less time-consuming.
We sat down to talk about what teams need to put in place to make the personalization efforts of their SDRs worth it.
--
More Podcast Episodes ➡️ https://bit.ly/dD-Pod
Meet our team ➡️ https://bit.ly/dD-Team
Follow us on LinkedIn ➡️ https://bit.ly/dD-LI
Want to work with us? ➡️ https://bit.ly/Contact-dD
Want to work for us? ➡️ https://bit.ly/dD-Careers
