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Join AJ and Alex for another episode of Opt In! In this edition, we talk about best practices around building an appropriate knowledge base for new SDRs in 7 minutes!

Your manager tells you to “do some research.” Ok…what does that mean?  

New SDRs and reps who are ramping up a new program/division/industry feel that pain. The call for research is vague and directionless.   

AJ and Alex discuss some of the challenges reps and managers face when building a knowledge base.  

Managers: Suggesting sites, publications, and resource types can speed up your rep’s development considerably. Beyond basic marketing collateral, where else can they learn more about the product/company/mission?  

Reps: Knowing how much information you need to ingest before putting it to the test will help you boost confidence and see timely success (holy cow am I a poet?). Do you need to know everything before you start doing your outreach, or will tidbits of info do the trick?  

(Managers & reps should take notes on the opposite party up there as well…lots to learn from each other)  

Opt in to accelerating development and building an appropriate knowledge base!

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