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Jay Z said, "Im not a businessman, I'm a  business man".  That line was HUGE to me.  You are a brand already whether you know it or not  When people think of you they already have a certain thought process of how they see you.  We may as well create the narrative for how we want to be seen and received.  Thats branding at it's finest.  In this episode we share some tips and ideas around branding.  

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