On our podcast today, Taylor covers the basics of a super important topic for all Etsy sellers: search engine optimization.
Our goal for this podcast is to help you create the handmade small business you love! At Studio Sisters, we focus on Etsy because we know Etsy really well. We've owned multiple Etsy shops over 5+ years and, in fact, we made more than $110,000 on Etsy in 2020.
How did we do it? One of the most important ways we’ve been successful on Etsy (and you can too!) is by improving your Etsy SEO!
Okay, first of all, what is SEO?
SEO stands for “search engine optimization.”
It is the process of making the “Search engine” - that search bar - find your items/products easily and frequently.
Why do you need good SEO?
If you have strong SEO, you will be found more often by your ideal customer.
If you have strong SEO, you will also be found in the right kind of search that is relevant to your item, searched by the customer who is actually looking to buy your product.
