Welcome to another episode of Better Business, Better Life. Join host Debra Chantry-Taylor with guest, Michelle DeFilippo, the owner of 1106 Design.
With 52 years in the publishing industry, Michelle has witnessed the rise of self-publishing and the impact of technology on the field. Michelle's business offers high-quality manuscript editing, book cover design, proofreading, eBook formatting, and more, providing comprehensive indie-publishing advice and support.
In this episode, Michelle shares insights on true self-publishing, common pitfalls to avoid, and how to ensure your book delivers a solid return on investment.
Tune in to learn how to publish like a pro and create a book you're proud to market and sell.
HOST'S DETAILS:
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►Debra Chantry-Taylor is a Certified EOS Implementer | Entrepreneurial Leadership & Business Coach | Business Owner
►See how she can help you:
https://businessaction.co.nz/
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GUESTS DETAILS:
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► Michelle DeFilippo - LinkedIn
Chapters:
00:07 - Introduction
02:08 - Michelle's Publishing Background
05:33 - What Self-Publishing Really Means
07:47 - The Role of Editors in Self-Publishing
12:19 - Editors vs. AI in Book Editing
15:17 - Starting the Writing Process
17:01 - Producing Booklets for Business
21:10 - Importance of Book Covers
25:16 - Understanding Self-Publishing and Royalties
33:32 - Revenue from Book Sales
34:53 - Marketing Your Book
37:23 - Closing Thoughts
