Graziana Maellaro is founder and Managing partner at Vōx Communication. She is a luxury rooted professional and as consultant she works for key industries players developing best practices into the Asian and European market. William Bowen & Roberta Lazzeri discuss key strategies for success in China with Graziana. What differences exist from North and South in China? What has failed and what has worked? How can you reach your audience and community?
