Content โ ๐๐ณ๐ฆ๐ข๐ต๐ฆ ๐ข ๐ฎ๐ข๐จ๐ข๐ป๐ช๐ฏ๐ฆ ๐ง๐ฐ๐ณ ๐บ๐ฐ๐ถ๐ณ #LinkedIn ๐ค๐ฐ๐ฎ๐ฎ๐ถ๐ฏ๐ช๐ต๐บ!
This will give โdwell timeโ a whole different meaning.
Let me explainโฆ
You see we focus on dwell time as to how much time someone will spend on your LinkedIn post. Rightfully so, as the algorithm favours that. Now this can easily be measured by vanity metrics such as views, likes, shares and comments.
However, I do not produce content for the algorithm. My focus is on the ๐ท๐ข๐ญ๐ถ๐ฆ ๐ ๐ข๐ฅ๐ฅ ๐ต๐ฐ ๐ฎ๐บ ๐๐ช๐ฏ๐ฌ๐ฆ๐ฅ๐๐ฏ ๐ต๐ณ๐ช๐ฃ๐ฆ, ๐ฎ๐บ ๐ค๐ฐ๐ฎ๐ฎ๐ถ๐ฏ๐ช๐ต๐บ.
โถ๏ธ What I want is to create enough valuable content that someone reading my post want to read more and will scroll down in my feed. This can easily be measured by the engagement my past posts receive.
โฆAnd that is the first sign that the ๐ฝ๐ฟ๐ผ๐ฐ๐ฒ๐๐ ๐ผ๐ณ ๐ฎ ๐น๐ฒ๐ฎ๐ฑ ๐ด๐ฒ๐ป๐ฒ๐ฟ๐ฎ๐๐ฒ๐ฑ has started.
Let them read your post feed like a magazineโฆ
Are you doing that?
