Episode 36:
The leader builds team and organizational high performance culture on purpose and by design.
Culture not driven by the leader on purpose and by design will be a culture by default – it designs itself, and when it does you are taking a risk, and then it usually gravitates to the worst behavior you, as a leader, are willing to tolerate.
Culture is designed by the leadership determining the values that are important, living those values, and purposefully modelling those values.
When you do, everyone knows how to behave internally and externally – it’s how we do things around here – towards each other, in their roles, in their client interactions.
You attract the right talent who will embrace the culture of high-performance.
It defines what is important to you
It establishes what can be expected
Patrick Whitesell CO-CEO of WME said: You can have all the right strategy in the world; but if you don’t have the right culture you’re dead.
