Summary:
Anthony Farrell is a third generation pest control expert, following in the footsteps of his grandfather and father. He grew up working in the field, starting with stocking trucks. As he worked his way up, he held various positions from secretary to route manager to inside and outside sales.
Anthony provides valuable insights into the intricacies of growing a brand through franchising, and offers advice for those looking to do the same.
Key Points:
Anthony expanded his brand to include both pest and wildlife management services
Pest control proved its potential for growth and scalability during Covid, when many other businesses had to shut down.
Weather and climate impact pest control operations and business opportunities in different regions
Franchise initiatives require sufficient capital and a strong support team
Franchisors need to build a positive reputation in the industry
Challenges and experiences in working with consulting firms and attracting potential franchisees
About Anthony:
Anthony Farrell has 28 years of experience in the industry, he started Complete Pest Solutions in 2008. He has grown this company through hard work, innovative services, and quality work.
Complete Pest Solutions provides a broad set of comprehensive solutions to many different pest control issues. Technicians are trained to offer expert solutions to wildlife intrusions and nuisances, something many small pest control companies (and some of the big ones) do not provide.
Website: www.completepestsolutions.com
About Susie Liberatore:
After working in the creative field for over a decade, owner Susie Liberatore realized that corporations were missing out on creativity. Franchises come to Visions2images for full-service marketing because they feel that they are missing out on local marketing opportunities.
At Visions2images, our mission is to serve as a leading franchise marketing agency dedicated to elevating companies by enhancing their visibility, generating valuable leads, and establishing authoritative presence. Through strategic and innovative approaches, we empower businesses to thrive and achieve enduring success in the competitive landscape.
At Visions2images we don’t just offer marketing services; we become your dedicated partners in success. When a new franchise location opens its doors, we’re there to set up a robust online presence across various platforms, all tailored to meet your unique business goals.
Every location in your franchise family is special, and we recognize that. That’s why we create custom content for each location to ensure they shine in their local area, making your franchise truly stand out.
Website: https://www.visions2images.com/
