All networking isn't created equal. Whether your focus is trying to find new clients or on trying to find referral partners, the different goals of networking can make you stick out like a sore thumb. Both goals are fine, as long as you navigate the terrain well...and don't end up being "that guy".
In today's episode of The Referral Bench Podcast, Phil and Ian talk about the difference between going to a networking event for prospecting and going to an event to build your network.
Check out today's episode and let us know your thoughts on our social channels!
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