Does the world need another restaurant? The answer to that question lies in the stories we tell about the products we sell, not the products themselves. In today’s episode, Josh Kopel and Chip Klose, discuss restaurant product differentiation and proven strategies they’ve used to successfully stand out in a crowded market.
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Restaurant Marketing School is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time.
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