Natasha Purnell, Park Insurance's Chief Culture Officer, is a seasoned professional with over 20 years of entrepreneurial, leadership, and management experience. Armed with a CAIB designation and management certificates from BCIT in Marketing Management and Professional Sales, she has meticulously crafted strategies for nurturing a positive workplace culture. Natasha’s goal is to ensure her employees are happy every day. She is tasked with ensuring that every decision Park makes aligns with their core values of Passion, Innovation, Teamwork and Happiness. Natasha's contributions have not only helped Park Insurance earn distinctions like the Healthy Workplace Award and Small Business of the Year Award but also earned her the prestigious 2023 Business Person of the Year accolade from the Burnaby Business Excellence Awards and the 2024 Insurance Business Magazine Elite Women list. Natasha was recently selected as the Lunch Keynote Speaker for the Insurance Institute of BC's annual symposium. During this event, she delivered an engaging hour-long presentation unveiling her "secret sauce" for cultivating a positive workplace culture.
In this episode, we will talk about her secret sauce for building a positive workplace culture which consists of employee engagement surveys, communication, recognition, development, HR best practices, and the fun stuff.
