Does getting your library on TikTok live in your mind rent-free? Already there and wondering how to land on everyone’s #FYP? The creators and faces of four booming #librarytok accounts join us for a panel discussion breaking down how they got started on the app, the time and resources it requires, how they measure success and why sometimes TikTok just hits different. A representative from TikTok also joins the panel to offer some tips and tricks, advice on posting cadence and content creation best practices.
This conversation was recorded at the OLA Marketing Libraries Think Tank on Monday October 25, 2021.
Panelists:
Jessica Bellows, Reference Assistant, Whitby Public Library, tiktok.com/@whitbylibrary
Bailey Randolph, Teen Services Librarian, Grand Prairie Public Library tiktok.com/@gppubliclibrary
Mychal A. Threets, TikToker & Digital Community Librarian, Solano County Library tiktok.com/@solanolibrary, tiktok.com/@mychal3ts
Erin Wilson, Children's and Adult Fiction Assistant, Whitby Public Library, tiktok.com/@whitbylibrary
Laura Nicolucci, Media Partnerships Lead - Entertainment, TikTok
Panel hosted by Melanie Boatswain-Watson, Toronto Public Library
Connect with OLA @onlibraryassoc or Michelle @citybrarian