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Francesca Teutonico, IBM Italy’s CMO, talks to The Ortus Club’s Camille Callejo about creating a relevant and appealing narrative, gaining experience in the field, and paying attention to any and all sources of feedback.

The Ortus Club promotes knowledge-sharing on a global scale, and we take it further by interviewing leaders of established organisations. CMO Chats focuses on tackling relevant industry issues, the importance of insightful discussions, and hearing career advices from these leaders.

Learn insider knowledge by listening to our podcast. Find the full video interviewhere. #OrtusChats #CMOChats