From getting locked out of buildings to convening leaders on global challenges, BSR CEO Aron Cramer recounts his impact journey through the past decades in sustainable business.
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THE IMPACT. Aron is:
- Recognized globally as an authority on sustainable business
- CEO of BSR, the long-running sustainability network and consultancy, where he advises senior executives on social and environmental issues
- On advisory boards at Marks & Spencer and SAP, and previously also at AXA, Shell, and Nike
- Director of the Natural Capital Coalition, the International Integrated Reporting Council, and We Mean Business
THE JOURNEY. In our conversation, we explore:
- How sustainability in business has evolved in the last 25 years
- A shift in business, from sitting on the sidelines to taking a stand on global challenges
- Balancing urgency and patience
- Leading from the head and the heart
- Overcoming fear with faith in the future
- Transforming the individual vs. the organization
A big thanks to Aron. You can follow his work on BSR.org and on Twitter @aroncramer
