Alex Hughes invites Jamala Osman, TedX Speaker and Social Entrepreneur to talk about her new social enterprise, Cat Bud - The Cattabis Company. They talk about the challenges that are faced by young people caught up in gang culture and how the hustle of those selling drugs on the street can be refocussed and directed towards more profitable and legitimate entrepreneurial endeavors.
Jamala has quite literally gone from the block to the bank, you can see her full story on stage at TedX here - https://youtu.be/iZI4AaXc2ng, to say she can relate and has unique experience in this space is an understatement.
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Show notes:
(01:03) - Intro and meeting on Clubhouse
(03:10) - The unique skillsets in this collaboration
(04:30) - What is the Cat Bud Project
(06:30) - From the blocks to the bank
(10:10) - Becoming obsessed with what can be controlled
(16:30) - Proving that attendance in a classroom doesn't mean no degree
(20:05) - You need to be able to relate to the next generation
(24:00) - Meeting Eric Thomas, what he told me to do
(26:50) - The potential impact of the ultimate side hustle
(30:10) - How the Ignite Programme can show young people who feel lost the way
