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My guest this week is Simon Cusden.

Simon is the co-founder of Whole People Group, dedicated to embedding well-being as the cornerstone of excellence for individuals and organisations. A former professional athlete, Simon leverages his personal journey over addiction, PTSD, and depression to guide men and senior leadership teams toward sustainable resilience and success in high-pressure settings. Based in Somerset with his wife Jess and their twin sons, he aims to create lasting change by blending professional expertise with lived experience.We unpick:

-The lack of healthy Rites of passage for young men, something that was once about growth and contribution, to now dressed up initiation through humiliation.


- Cultural conditioning around being man, how that differs from culture to culture, yet remains steadfast in a mans ability to be someone of calm, collectiveness and purpose in community


-Fatherhood. The sacred bond, forgiveness, feeling blessed, seen and heard by an elder man and the powerful impact that has on the boy in all of us. To find and connect with Simon goes to the Whole People Group website:

HOME PAGE | Whole People-----

For the passionate, the bold, and the game changers in Professional Sports and Independent Education, connect with Rick on his website or LinkedIn:

The Authentic Edge — Rick Cooper - The Education AthleteRick Cooper | LinkedIn