The scenes from the conflict of Ukraine have prompted many people around the Bay to support the communities affected by the war.
It might be hundreds of miles away but the images and stories emerging seem very close to home for many: that's certainly true for members of Bay Search and Rescue.
Among the volunteers' rescue fleet is a Sherp, an all terrain vehicle that - in normal times - is made in Kiev. The Morecambe Bay team have travelled to the company's factory in the past and know many of those who build the life-saving truck. They've been prompted to gather a lorry load of supplies donated by the communities around the Bay including Morecambe Football Club. Later this month (21st April) a team led by one of the organisation's founders, Gary Parsons, will drive the donations from the Bay to the Polish border with Ukraine.