We’re busting one of the biggest myths in business—that you have to choose between profit and principles. Spoiler: you don’t. In this episode of Finding the Upside, I’m digging into what it really looks like to scale with soul.
You’ve heard me say it before—growth doesn’t have to come at the expense of your values. But too often, companies get stuck in the false choice between doing good and doing well. It doesn’t have to be either/or.
So what does it take to build a business that’s wildly successful and deeply rooted in purpose? I’m breaking it all down—from the power of clear values and ethical partnerships to transparency, expanded impact metrics, and real community connection.
We’re looking at standout examples like 4Ocean, Newman’s Own, and Patagonia—companies proving that mission-driven models aren’t just feel-good strategies—they’re smart business.
If you’ve ever wondered whether your business can make a big impact and big revenue, this one’s for you. Let’s rethink growth. Let’s talk about scaling with soul.
Show Notes:
Here’s a quick look at what you can expect from today’s episode…
[1:05] These Two Things Go Hand in Hand
[1:38] THIS is Completely FALSE!
[2:12] Scaling with Soul
[5:05] WHY Foundational Principles Start To Slip
[5:42] Successful Companies That Contribute To Social Responsibility
Episode Show Notes
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