Ellie Perlman is super sharp. Today, we are going to learn about her secrets growing a massive portfolio, how she scaled, and the three immediate decisions she made when she jumped into real estate. Her background as a lawyer translated so well to what she does now in multifamily investing and she'll be sharing with us some very valuable insight. She's been super successful and she credits much of this from her experience growing up in poverty. She has a data-driven approach that has proven to be a good guide for great decisions. A lot of things in sales and communications allow you to be successful in raising capital for real estate deals. It’s really valuable seeing individuals like Ellie take their success, share their knowledge and really give back to the community.
In this episode, we explore:
01:17 – Taking a bet on yourself
02:25 – Paying and hiring a team
02:53 – Finding the right partners
04:02 – Scaling and building your team
04:43 – The most expensive payment is equity
06:39 – Making the pie bigger
07:44 – Ellie Perlman’s story
08:22 – The gift of poverty
12:56 – Why choose Multifamily?
13:57 – Data-driven: Rent over own
16:58 – Multifamily 2022 forecast
20:37 – How to get to the next level
21:29 – It’s a numbers game
22:22 – How to get started?
26:27 – https://www.bluelake-capital.com/
Connecting with the Guest:
Instagram: https://www.instagram.com/ellie.perlman/
Facebook: https://www.facebook.com/batel.yogev
LinkedIn: https://www.linkedin.com/in/ellieperlman/
#mailboxmoney
#multifamily
#inflation
