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In business, it’s not a matter of it will happen, but how often and how severe it will. This is something you want to get REALLY good at.

Steve Sipress, entrepreneur, marketing, advertising, sales, tips, ideas, help, strategy, small business owner, direct response, tactics, success, profits, growth, results, marketing consultant, confrontation, fight, battle, disagreement, hostile, how to, handle, diffuse, solve, calm,