In this episode, host Dan Gold engages in a captivating conversation with Lamia Kamel, Founder and Executive Chairman of CC Plus, and a trailblazer in political communication and nation branding.
Lamia brings a wealth of experience from her extensive career, which includes founding CC Plus, one of Egypt's leading consultancy firms, and spearheading the Narrative PR Summit. As a former Assistant Minister of Tourism and Antiquities for Promotion in Egypt, Lamia has a unique perspective on the intersection of communication, politics, and culture.
In This Episode, We Explore:
The PR landscape in Africa, particularly in Egypt.
Combating misinformation and ensuring ethical practices.
Bridging generational gaps in communication.
The impact and growth of the Narrative PR Summit.
Strategies for promoting gender diversity and elevating women in communications.
The role of communications in nation-building and tourism promotion.
Attracting and nurturing diverse talent in the PR industry.
Leveraging storytelling to create memorable brand experiences.
Connect with Lamia:
LinkedIn: Lamia Kamel
CC Plus: www.cc-plus.com
Follow Dan & Farzana on Social Media:
Twitter & Instagram: @Dangoldmedia | @FarzanaBaduel
Executive Producer: David Olajide - david@curzonpr.com
Disclaimer: Views expressed by the guest are their own and not necessarily endorsed by the FUSE podcast.