In this episode, host Farzana Baduel speaks with Richard Fogg, Managing Director of CCGroup, to explore his 25+ year journey in the B2B technology PR and marketing industry, discussing how he’s helped shape some of the world’s largest tech companies and challenger brands.
Richard is a renowned figure in the tech PR space, having grown CCGroup into an award-winning, global B2B PR agency. From his early days as an account executive to leading a successful MBO, Richard’s career is a testament to resilience and innovation in the fast-evolving tech sector.
In This Episode, We Explore:
Richard’s journey from intern to CEO of CCGroup
Leading the MBO of CCGroup and transforming it into a global tech PR powerhouse
How CCGroup is evolving to meet changing client needs in the fast-paced tech landscape
The role of data and behavioural science in shaping marketing and sales strategies.
How Richard and his team are leveraging AI to stay ahead in the industry
Connect with Richard:
LinkedIn: Richard Fogg
Website: CCGroup
Follow Farzana on Social Media:
Twitter & Instagram: @FarzanaBaduel
Executive Producer: David Olajide - david@curzonpr.com
Podcast Manager and Editor: Ikechukwu Mgbenwelu- ike.mgbenwelu@prca.org.uk
Disclaimer: Views expressed by the guest are their own and not necessarily endorsed by the Fuse podcast.