This week is all about selling
Yesterday in our guest interview, Neil shared how he sells in his business and how he teaches other Fitpros to sell
Today I'm sharing with you 5 extra or slightly different tips to making sales
And I'm going to walk you through the process
1️⃣ Confirmation & Reminder Messages
So, you've had a chat with them on the phone & you've booked them in for a consultation 📅
Next you need to send them a confirmation text, email & a reminder text closer to the date of the consultation
There's nothing worse than someone not showing up
So, sending these texts and emails give them the opportunity to let you know they're no longer coming & save you wasting your time
2️⃣ The Transformation Wall
When a prospect walks in, we purposely walk them past our transformation wall
This is a wall filled with our success stories
e.g. photos of 1 stone, 2 stone 3, stone losses 📸
Stop & show them this wall
Point to people who are relatable
This will show them you can get them the results they want 🙌🏻
3️⃣ Make them feel comfortable & welcome
They're going to be nervous. You need to break the ice
Make sure they feel reassured, safe & confident they have made the right decision
Offer them a drink! ☕️
Take their coat 🧥
Offer them a comfortable seat 🛋
All this makes our life so much easier when the consultation is going on
They will feel more relaxed, more comfortable and less nervous and awkward
4️⃣ Active listening
Show them you're paying attention & listening
They're opening up and telling you why they need your help, what they want to achieve, why now
Speak little, pay attention, nod your head, give eye contact
Plus, if you want to get better at copywriting or you're sending emails
Take notes! ✏️
Then you have more information on topics you can write about in the future and you can also relay back to them what they have said
To show you were listening! 👂🏻
5️⃣ Taking Payment
Tell them the price & keep quiet
Don't give them excuses or reasons to think you're having to fight for the reason you're charging this price
Once they have agreed to joining, you need to make taking this as easy as possible
The more complicated you make it, the more likely you are to lose the sale ❌
You need to keep it straight forward so they can't make excuses
So set up a payment link and they can either enter their bank details or login to Paypal
⬇️ ⬇️ ⬇️
These are 5 additional tips to what Neil discussed yesterday
Do all of these things and there is no reason why making sales is going to be difficult in your fitness business
David :)
