This week has been all about generating leads for your fitness business away from paid advertising 😁
On Monday Lianne came on and explained how we can get in the media - whether that be news, tv, radio and she talked all about her experiences and gave us so many tips on how to do it yourself
Tuesday led into 5 tips❗️
Wednesday was what was working
Thursday a foundational tip
But today I want to keep it simple to give you insight into how to generate these leads for free away from Facebook
Lets dive in ⬇️
Paid advertising, especially FB ads is the quickest way to get leads
But when you run ads to a cold audience, a lot of work goes into chasing lead and convincing them to pay
Whereas away from FB, with referral or reactivation marketing you have a much better success rate 💰
They already trust you
If you go and contact someone who used to work with, they already know you, they know your successes, their successes
Its an easier sell ❗️
So yes, paid advertising works but also non-paid works well too
And this should really be consistent too
Don't just rely on one method
Rely on multiple ways to generate leads for your fitness business 🙌🏻
So if you ever get kicked off Facebook, you arent entirely relying on them
We've covered 5 tips earlier this week, and the week before I gave you 18 different ways to generate leads in the 5 part, 10k fitness business challenge series
Go back and check it all out!
What I will say, is stay consistent
If consistent means just 1 post a week, thats all you need to do
The more consistent you stay, the more your followers will know and trust you
Have a complete system, don't just rely on organic or paid marketing...have both 😉
Also, have a marketing calendar
List everything you need to do in a quarter and break it down into separate months
This way you can be organised wayyy before its due to happen
Never ever run out of leads for your business again!
I hope you have enjoyed this week 😅
Have a great bank holiday everyone
Cheers! 🐣
